|
Q: Did Microsoft consider other names? |
|
|
|
|
Thursday, 05 October 2006 |
|
A: Yes. I'm told that the company had a list of a half dozen names that reached the final round of consideration. However, Microsoft refuses to discuss what those choices were. The company considered everything from simple numbers "Windows Seven" or "Windows 07") or letters (like XP) to fanciful, inventive names, including words that don't exist today. In the end, Microsoft wanted to describe the value proposition of Windows Vista with its name. Microsoft executives tested a number of potential names with focus groups and then finally presented its choice to group senior vice president Jim Allchin, who approved it. In the end, the company believes that the Windows Vista name is a "wonderful intersection of what the product really does, what Windows stands for, and what resonates with customers, and their needs."
|
News